While business creation is increasingly successful and opportunities are present everywhere, many creators ask themselves the question of whether they are made to create their own business and whether the business they wish to launch is appropriate. with their profile. Two major questions arise: what is the reason that pushes me to create a business and will my idea succeed in developing and becoming sustainable?
A deep-rooted desire among the French
Business creation is an area that now interests a good part of the French population. It is clear that it is no longer reserved for an elite but affects both seasoned business professionals and people looking to get out of a precarious work situation. It is clear that the desire to create a business is still present despite the health crisis.
It must be said that with the arrival of the Internet, new technologies that surround us in our private life as in our professional life and the laws in favor of entrepreneurship, the opportunities abound. Everything becomes subject to business creation. The slightest need, the slightest necessity can today be an opportunity to develop a business synonymous with success and success. This is why the idea of creating a business is still, much more than ever, topical. But questions arise before starting.
Identify your personal qualities
The first question to ask yourself is a question relating to your desires and your personal qualities. There is no point in starting a business if you do it for the wrong reasons or if you do not have the qualities necessary for the success of your project.
It is essential to understand who you really are, what you really want and to carry out introspective work. To do this, you can start by taking stock of your motivations that drive you to create your business. This motivation can quickly erode, it is better to identify the field that suits you, so if you are attracted by sustainable development and ecology, there is no point in turning your project towards heavy industry. So take the time to find out what you like and what you don’t like.
Then comes the time to take stock of your own qualities and skills. Some personalities do not go well with entrepreneurship, especially if you are, for example, risk averse. The risk of not being able to get your business off the ground exists, you know it well, so you will find it difficult to bear the hazards if this is the case. If entrepreneurship is an extremely formative test, failure is easy.
Here are already some qualities necessary for the creation of a business: stubbornness (because it will not always be easy), perseverance (because it takes time before take-off), sense of responsibility (because you will be the boss) or again the hard worker (you are bound to have a lot of work at least the first years of the company).
As for skills, most can be developed throughout your career, although you will need to ensure that certain skills are present from the launch and in the founding team in order to be able to deliver your product/service. So, if you want to create a business based on e-commerce, it is strongly recommended to have a web developer in your team.
Your idea corresponds to your preferred sector
Secondly, it is essential to take all the time necessary to lay out your ideas, identify them as precisely as possible and imagine how you could implement them. Some are particularly creative and have identified needs to be met without really having clear ideas in their heads. The first reflex remains to try to formalize it in broad outline and to see in which sectors they could be applied.
Once you’ve done this quick job, your main goal should be to find an idea that’s right for you and that’s in an industry you don’t hate. Given the number of hours that you will work within the company, the sector as much as the idea must please you so that you can flourish. This perspective on you and your ideas is therefore one of the first things to put in place to start this process in the best possible way. The success of your entrepreneurial project depends on upstream preparation which must be as solid as possible. The earlier you prepare your project, the more time you can take to think about your ideas, your projects and your desires, the more you increase the chances of success.